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Is your website costing you clients?

Nobody calls to tell you they left your site. They close the tab and move on to the next result. Here is a 20-point audit you run yourself in 15 minutes, with the exact fix for every point that fails. A printable PDF guide comes with it.

Audit my site

What's inside the guide

  • 1
    The 20-point audit to printSix groups of checks with a tick box each: mobile, contact, trust, clarity, Google and technical basics.
  • 2
    How to test in 5 minutesOpen your site on a phone, send the form, run a free speed test and search for yourself on Google.
  • 3
    The Google profile to checkThe fields of your Google business profile to review one by one, with a tick box.
  • 4
    The 5 fixes that pay off mostThe ones to do first, because they reach the most visitors for the least effort.
  • 5
    Getting reviews without being pushyWhen to ask, how to word it and what to reply, including to negative reviews.
  • 6
    Repair or rebuild the siteHonest criteria to decide, with no talk of price, and where to start.

Who this audit is for

Owners of service businesses (clinics, construction, retail, transport, professional services) who have a website, suspect it is not earning what it should and want to check it without paying for an audit.

A site that can be repaired does not deserve a rebuild.

In most cases a few targeted fixes solve the essentials: the form, a tappable phone number, oversized images, the Google profile. We tell you so even when it means you do not need us. The guide also explains when repairing is no longer enough.

Frequently asked questions

How long does the audit take?

About 15 minutes if you have your site and a phone at hand. Some points take seconds to check, others need a small test, which the guide describes.

Do I need technical knowledge?

No. Each point is worded as a statement to check: true, partly true or false. The fixes are described in plain words, whether you make them yourself or hand them to someone.

Are my answers sent anywhere?

No. Your answers stay in your browser. Only your contact details, asked once to display the result and the guide, are saved.

Does a good score guarantee more clients?

No. The audit finds the most common leaks. It does not measure your market or your offer. It is a starting point to decide what to fix first.

A second pair of eyes on your site?

Send us your site address. We tell you honestly what is costing you clients and what is worth fixing first.

Talk to us