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Packaging

Vybe

Energy Drink Brand

Branding Packaging Food & Drink

About this project

Vybe is an energy drink brand with a Zero Sugar black can, a bold white wordmark and a blue slash. The flavor shown is Thunder, in a 16 fl oz can.

Two photos carry the brand. The first is a product shot with water splashes, lime, mint, green tea leaves, ginseng root and red berries around the can. The second is a lifestyle shot of a sweaty athlete holding the can in a dark gym.

What we delivered

  • Can design with wordmark and blue slash
  • Thunder flavor label
  • Ingredient product photography
  • Gym lifestyle campaign image
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Vybe (1)

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